I think if the situation had been slightly different, and J&J was involved in this dispute with someone other than the American Red Cross, the outcome may be different. It is a PR nightmare for J&J to be in a lawsuit with a non-profit organization like the American Red Cross. However, I do think that the American Red Cross did violate the trademark agreement that they had with the J&J company, by licensing the mark to commercial retailers and generating revenue. But I am glad to see that both sides have resolved this dispute.
I think if the situation had been slightly different, and J&J was involved in this dispute with someone other than the American Red Cross, the outcome may be different. It is a PR nightmare for J&J to be in a lawsuit with a non-profit organization like the American Red Cross. However, I do think that the American Red Cross did violate the trademark agreement that they had with the J&J company, by licensing the mark to commercial retailers and generating revenue. But I am glad to see that both sides have resolved this dispute.
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